Analysis

Frozen on iTunes Finally Reveals Disney Strategy

This morning it was announced that Disney has released Frozen for digital downloading through iTunes. What makes this all the more astonishing is that the film remains in general release in cinemas and indeed, remains well inside the top 10; grossing over $4.5 million this past weekend. So why is Disney doing this now? Are they striking while the iron is still hot, or are other motives in play?

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Does Pixar Really Have a Technological Advantage?

There’s an annual report called the Global Animation Industry Report: Strategies, Trends & Opportunities. I wrote about it last year, but since there’s a new report for 2014, I’m writing about it again. While the $5,000 price is a bit too steep for me, you can view the contents online for free, and that’s where one sub-heading picqued my interest: ‘Pixar’s Technological Advantage’. While that may have been true many years ago, does it still hold up?

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Culture Matters in Animation, But Not As Much As You Might Think

Animation is a cultural thing, and like anything related to culture, there is national delineations and boundaries. For example, American animation is very, well, American. Canadaian animation is distinctly Canadian. Irish animation probably isn’t really coming from anywhere other than Ireland. And so on. However, the country of an animation’s origin is not the be all and end all of what it means to be animated.

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Using The Croods to Explore Necessary Changes In Key Art

Marketing and promotional art is a key piece of the entertainment puzzle and has been a feature of the promotion business since long before film. Film posters are an art in and of themselves, but as Bill Cunningham points out in a guest post over at Truly Free Film, they haven’t kept up with the times.

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Architecture in The Incredibles: Attention to Detail

Over at The Architizer, Zachery Edelson has taken a thorough and in-depth look at the architecture within the Pixar film The Incredibles. It’s a fascinating read for anyone with even a passing interest in either the film or architecture. yet it highlights an astonishing attention to detail that the filmmakers when the filmmakers could have gotten away with a lot less.

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McDonalds Thinks Girls Don’t Watch Adventure Time

Adventure Time; a show famous for it’s awesome lead characters and bros for life, Finn and Jake but also for it’s great supporting cast of diverse female characters. Princess Bubblegum (Peebles), Marceline the Vampire Queen, and countless other princesses from the magical Land of Ooo. Yet McDonalds thinks that only boys deserve the show’s toys in their Happy Meals. What gives?

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Bronies, Fandom, Homogeneity and Sterotypes

Bronies and Bronyism has long solidified itself into the broader cultural consciousness as a phenomenon with a lot of positive, inclusive qualities that have also been a contributing factor in the success of My Little Pony: Friendship is Magic. But has the fandom of Bronies ruined the enjoyment of the show for others and could a similar phenomenon have negative connotations for a different show?

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The Disney Princess Lingerie Might Not Be So Bad After All

Sprung upon the (non-Japanese) world last week was a series of lingerie based on the Disney Princess brand. Yet here in the west, a bit of a burhaha unfolded as people discussed the merits and demerits of such merchandise. In the midst of it all, people forgot that they might not be so weird, or so bad after all.

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Is Frozen Really A Feminist Film?

Frozen has been released to near-universal critical acclaim praising it as a long-awaited return to greatness for the Burbank studio of the Disney Company. Some reviews and analyses have touched on the film’s greater themes of feminism in light of the twin female protagonists and a dearth of traditional, patriarchal themes. While that may be true, there are other aspects that potentially undermine the Frozen feminist claim.

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