Disney

The Podcast: Episode 3 with Helen Haswell

In this month’s podcast, I chat with Helen Haswell. Helen is a PhD candidate at Queens University in Belfast, who’s area of research happens to be the merger of Disney and Pixar that took place back in 2006. We discuss that, and lots more in this episode. Just excuse the error in the opening; this is the third episode, not the fourth!

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Make Up Your Own Mind: 10 Articles About Frozen & Feminism

Disney’s Frozen has generated a lot of debate but specifically on the topic of whether it is a feminist film or not, the answer is a bit more elusive. On the one side, are people who claim that it is thanks to dual female protagonists, a positive message, and a muted romantic theme compared to other Disney films. On the other side, there are claims that the film is merely masquerading as a feminist film and in reality continues to undermine the feminist ideal through subtle and not-so-subtle marketing. Which side is correct? You can make up your own mind with these sixteen articles published in recent months that discuss the film.

Frozen on iTunes Finally Reveals Disney Strategy

This morning it was announced that Disney has released Frozen for digital downloading through iTunes. What makes this all the more astonishing is that the film remains in general release in cinemas and indeed, remains well inside the top 10; grossing over $4.5 million this past weekend. So why is Disney doing this now? Are they striking while the iron is still hot, or are other motives in play?

Why is Mickey Mouse More Popular Than Bugs Bunny?

Baiting title aside, Mickey Mouse really is more popular than Bugs Bunny. He sells a lot more merchandise, appears in far more places around the world and is lauded as a mascot for the company that operates ‘The Happiest Place on Earth.’ Bugs never even got such opportunities and yet as a character, he is far superior to Mickey. Why is that?

The Disney Princess Lingerie Might Not Be So Bad After All

Sprung upon the (non-Japanese) world last week was a series of lingerie based on the Disney Princess brand. Yet here in the west, a bit of a burhaha unfolded as people discussed the merits and demerits of such merchandise. In the midst of it all, people forgot that they might not be so weird, or so bad after all.

Studio Ghibli, Disney, and The Range of Their Brands

Both Disney and Studio Ghibli have very strong brands in their respective home markets. Both are famous for their animated feature films. However only one can be said to be more truly representative of the dramatic range that animation is capable of. That entity is Studio Ghibli, who release all their material under one brand. In contrast, Disney uses multiple brands for their releases, restricting the core one for family-friendly content exclusively. Why does this perplexing situation exist?