Why is Mickey Mouse More Popular Than Bugs Bunny?

Wednesday, January 15, 2014

Baiting title aside, Mickey Mouse really is more popular than Bugs Bunny. He sells a lot more merchandise, appears in far more places around the world and is lauded as a mascot for the company that operates ‘The Happiest Place on Earth.’ Bugs never even got such opportunities and yet as a character, he is far superior to Mickey. Why is that?

Read More

Thoughts on Brand Mascots As Characters

Sunday, December 18, 2011

They’ve been around for years and for many, they’re a part of their childhood, or even their entire lives (I’m looking at you, Snap, Crackle and Pop), but…

Read More

The Convergence of Bugs and Daffy

Monday, August 29, 2011

Via: SadandUsless.com Hauled up from my tumblelog archives.

Read More

Connect with me!

Original Content License